Microsoft Clarity vs Hotjar
Microsoft Clarity says it does the job of Hotjar for less. Here's the price, what you get, and what you give up.
The short answer
Free vs $32/mo
Free instead of paying for Hotjar
Pick Microsoft Clarity if you want
Heatmaps, session recordings, rage-click detection.
Stay with Hotjar if this is a deal-breaker
No surveys or user interviews; Microsoft may use the data for ads per its terms.
| Microsoft Clarity | Hotjar | |
|---|---|---|
| Price | Free vs $32/mo | — |
| Saving | Free | — |
| Best for | Heatmaps, session recordings, rage-click detection. | Teams that want the biggest, most complete option |
| Trade-off | No surveys or user interviews; Microsoft may use the data for ads per its terms. | You pay more |
| Switching effort | Easy | — |
| Last checked | 2026-11-11 |
Questions people ask
Is Microsoft Clarity cheaper than Hotjar?
Microsoft Clarity says it is, by about 100%: Free vs $32/mo. Check both pricing pages before you buy.
What do you give up switching from Hotjar to Microsoft Clarity?
No surveys or user interviews; Microsoft may use the data for ads per its terms.
What do you get with Microsoft Clarity?
Heatmaps, session recordings, rage-click detection.
How do I switch from Hotjar to Microsoft Clarity?
Export your data first, test a small import, run both side by side for a week, then cancel before your renewal date.