Cheaper HubSpot alternatives for small businesses

HubSpot is cheap to start and expensive to grow. Starter is about $20 per user a month, but Professional jumps to about $90 per user, plus a required $1,500 onboarding fee. Here are CRMs that keep costs flat.

All features, one price

Fluid CRM is $16 a month with every feature included. Its example: a 5-person team pays $100 a month for Sales Hub Starter and $1,390 a month after adding Marketing Hub Professional.

Simple sales CRM

OnePageCRM starts at $9.95 per user a month against HubSpot's $20 entry plan.

Sales and marketing together

EngageBay bundles CRM, email marketing and support. It says a team of 10 pays $95.99 a month against $1,781 a month on HubSpot.

Large teams

Halo says a 100-person team pays £67,200 a year with all features, against more than £320,000 for HubSpot licences before implementation.

What to check first

• Which hub pushed you up a plan? Often it's one feature, like sequences or custom reports.
• Do you need HubSpot's marketing tools, or just a pipeline? A simple CRM is far cheaper.
• Export contacts, deals and notes before your renewal date.

Prices are each company's own claims, checked November 2026.